I-Instagram ibonise abasebenzisi bayo ukhetho olungenakuthintelwa: yamkela ukusetyenziswa kwedatha yabo yobuqu ngeenjongo zokuthengisa okanye uhlawule umrhumo wenyanga ukuphepha iintengiso ezijoliswe kuzo. Lo mlinganiselo, oboniswa ngefestile ye-pop-up ngaphakathi kwe-app ngokwayo, ayishiyi indawo yokungakhathali, njengoko ngaphandle kokukhetha enye yezi zikhetho, awukwazi ukuqhubeka nokufikelela kwinethiwekhi yoluntu. Le ngxaki ilula, kodwa isaphikisana: Mhlawumbi uncama ulwazi lwakho okanye uyahlawula.
Imodeli entsha, efanelekile njengendlela yokulungelelanisa nomthetho wokukhusela idatha yaseYurophu, ivelise ukugxeka kunye nemibuzo malunga nobungakanani bokwenyani bobumfihlo obunikezelwa yi-Instagram. Nokuba uyahlawula, uyakubona umxholo wentengiso ovela kubaphembeleli okanye iimpawu ezingajoliswanga kwidatha yakho, yintoni iya kunciphisa kakhulu izibonelelo zokurhuma ngaphaya kokungabikho kweentengiso zomntu.
Ukuqokelela okunzulu kunye nokusetyenziswa kwedatha kwi-Instagram
I-Instagram, njengenkampani yomzali iMeta, iqokelela inani elikhulu ledatha yobuqu ngalo lonke ixesha usebenzisa iqonga. Ngokwezifundo zamva nje, Ukuya kuthi ga kwi-86% yolwazi olunikezelwe ngabasebenzisi lusetyenziselwa iinjongo zentengiso. Oku kubandakanya yonke into ukusuka kwidatha yeprofayile esisiseko ukuya kulwazi malunga nendawo, izinto abazithandayo, abafowunelwa, imbali yokukhangela kunye nemikhwa yokuthenga. ikuvumela ukuba wenze iiprofayile ezineenkcukacha kakhulu kunye nezahlulo.
Ayikokuqokelelwa kwangaphakathi kuphela. I-Instagram yabelana malunga ne-79% yedatha eqokelelwe kunye neenkampani zangaphandle, ukogqitha namaqonga adumileyo afana noFacebook kunye neLinkedIn. Esona sizathu siphambili salo mgaqo-nkqubo kukwandisa ingeniso ngokuthengisa izinto ezizezakho kunye nokuphuculwa kweengcebiso kunye neenkqubo zohlalutyo lokuziphatha.
Iinketho zolawulo lwabucala ezinikezelwa yi-Instagram ngoku, ziyasebenza, zilinganiselwe kwaye azinamsebenzi. Ukufikelela kwiseto ukuguqula izigunyaziso ekusebenziseni idatha yakho kufuna ukukhangela iimenyu ezininzi kunye nezilumkiso, Kwaye ekugqibeleni, kuvakala ngathi ukhuseleko lwabucala lusezandleni zomsebenzisi, nangona kukho izithintelo kunye nezohlwayo ezinje ngokuphazamiseka kwentengiso okwandisiweyo okanye ukufikelela okulinganiselweyo kwiimpawu ezithile.
Uluntu lwabasebenzisi lucinga ntoni kwaye lusebenza njani?
Ukwamkelwa okuphantse kube ngokuzenzekelayo kwezaziso zabucala kunye nemigaqo yokusetyenziswa kuhlala kuyinto eqhelekileyo, nangona idatha ibonisa utshintsho oluqhubekayo kwisimo sengqondo sabasebenzisi. Uninzi olubalulekileyo luyavuma ukuba lunenkxalabo malunga nendlela idatha yabo elawulwa kwaye isetyenziswe ngayo, y Uninzi luqalisile ukucima usetyenziso, lwala ukwabelana ngolwazi lobuqu, okanye ukukhetha ezinye iinethiwekhi zentlalo ngenxa yokukhula kolu qwalaselo lwedijithali.
Ukuphendula uxinzelelo lolawulo lwaseYurophu, iMeta iye yazisa inketho yokubhalisa kwi-Instagram kunye ne-Facebook, ngexabiso elinokufikelela kwi-7,99 euros ngenyanga ukuze isetyenziswe ngaphandle kweentengiso zomntu. Nangona kunjalo, Ayinakuba le modeli iqinisekisa ukhuseleko lwabucala ngokupheleleyo, ukususela ngoku Ukuqokelelwa kwedatha kunye nokusetyenziswa kophuhliso lwemveliso kunye neenjongo zokuphucula kuyaqhubeka, nangona kuthiwa ayaziwa kwaye ayichaphazeli kangako.
Amagunya aseYurophu okwangoku ahlalutya ukuba le ndlela "yokuhlawula okanye imvume" iyahambelana ngokwenene nemimiselo, njengoko ibiza ingqwalasela ilungelo lokufumana amava edijithali abucala kunye nasimahla. Okwangoku, Ekuphela kwenketho yokwenyani kwabo bangamkeli naziphi na ezinye iindlela ezicetywayo yi-Instagram kukushiya ngokupheleleyo iqonga, isigqibo esingelula kuninzi.
Le meko ibonise ubunzima bokugcina ubumfihlo kwimidiya yoluntu, apho izibonelelo zokusebenzisa ezi nkonzo zihlala ziphikisana nolawulo kunye nokukhuselwa kolwazi lomntu. Ngelixa iiplatifomu ziqhubeka nokukhupha ixabiso lezorhwebo kwidatha, abasebenzisi bajongene nesigqibo esinzima sokwamkela iimeko okanye ukuyeka inxalenye yamava edijithali abayifumana ibalulekile.
