Icwecwe elitsha likaTaylor Swift, UBomi be-Showgirl, liphumelele into ebibonakala ingenakuphepheka: yaphula irekhodi yeSpotify yokusasaza ngosuku lwayo lokuqalaIqonga liqinisekisile ukuba ukukhutshwa kube yeyona nto inamandla kulo nyaka, idibanisa ukuthandwa komculi kumculo wokusasaza.
Oku kwaqala ngoku: Icwecwe ligqithise kwizigidi ezihlanu ezigcinwe kwangaphambili ngaphambi kokukhululwa kwayo, inani elingazange libonwe ngaphambili kwiSpotify, eliphakamise ulindelo kwaye lilindele impembelelo enkulu ukusuka kumzuzu wokuqala.
Imbali kaSpotify: amanani kunye nomxholo
Inkampani iqinisekise impumelelo nge-3 ka-Okthobha, ilandela usuku olupheleleyo lokumamela kwihlabathi. Isibhengezo esisemthethweni sikaSpotify ibeka UBomi be-Showgirl njengesihloko esineyona mijelo emininzi ngosuku olunye ukuza kuthi ga ngoku ngo-2025, ukodlula ezona rekhodi zibalaseleyo zangaphambili kwikhathalogu yegcisa.
Ngaphaya koko, umfutho awuzange uhlale necwecwe elipheleleyo. Eyodwa iFate ka-Ophelia ifikelele kwirekhodi yengoma esasazwa kakhulu ngosuku Ngaphakathi kwimbali yeqonga, ukubethelwa kabini okomeleza ukufikelela kokukhululwa kokubili kwi-LP kunye nenqanaba lomkhondo ophambili.
Uphehlelelo lwenzeka ezinzulwini zobusuku nangomlinganiselo omkhulu. Eli licwecwe leshumi elinesibini lestudiyo sikaSwift., ekhutshwe ngaphantsi konyaka emva kokuvala i-Eras Tour yabo ebanzi, kwaye ixhaswa yiqhinga lonxibelelwano eliye lasebenza uluntu lwabalandeli kunye nabaphulaphuli abaqhelekileyo ngokufanayo.
Ngomculo, imvumi iyayishiya ithowuni ye-introspective yemisebenzi yakhe yamva nje ukuze ibuyele kwisiseko esiqaqambileyo sepop. Ukubuya kukaMax Martin kunye noShellback kwimveliso idibanisa icwecwe kunye nexesha leengoma ezimnandi ezinje ngeNdawo engenanto okanye iShake It Off, ngoku ngephalethi ehlaziyiweyo.
I-Multiplatform push ye-premiere
Impembelelo yeripple nayo yavakala ngaphandle kweSpotify. Ngokutsho kwedatha yokuqala evela kwi-Apple Music, ukusika okulithoba ukusuka kwi-Life ye-Showgirl kwenze ukuba ibe yi-10 yayo yemihla ngemihla, ebonisa i-cross-platform traction kwi-ecosystem yokusakaza.
Impendulo yevidiyo yomculo yahlala ihambelana nesingqi: Zonke iingoma ezikwicwecwe zigqithise kwisigidi seembono kuYouTube ngeeyure ezimbalwa zokuqala, kunye neLikamva lika-Ophelia, UBomi beShowgirl kunye ne-Opalite phakathi kwezona zidlalwa kakhulu.
Ithini icwecwe kunye nomzuzu wobuqu
Icwecwe lijonge ngasemva kumboniso: USwift ujonga ngasemva-kwezigcawu kubomi bakhe Emva kokuba amava abawafumene kukhenketho lwabo lokugqibela, kunye namazwi atshintshatshintsha amehlo kunye neembekiselo kwinkcubeko yepop, esongelwe ngesandi esithe ngqo esijoliswe kwiikhorasi ezingalibalekiyo.
Upapasho luza ngexesha elifanelekileyo kwigcisa, ngokomsebenzi nangobuqu. Kutshanje ubhengeze ukuzibandakanya kwakhe noTravis Kelce. kwaye uyaqhubeka nenkqubo yokubuyisela ubunini beenkosi zemisebenzi yakhe yokuqala emithandathu, inyathelo elibalulekileyo loyilo kunye nolawulo lweshishini.
Yabhengezwa njani kwaye nini
Umculi watyhila le projekthi ekupheleni kwehlobo. Isibhengezo safika ngo-Agasti kwi-podcast kaTravis Kelce, imisela ucwangciso olufutshane nolusebenzayo lokukhululwa de ikhutshwe ngokusemthethweni ngo-Oktobha 3.
Lo msebenzi uhambelana namandla ayo akutsha nje kumaqonga: I-Swift ivela ekulawuleni iitshathi zehlabathi kwaye usete iirekhodi zokumamela ezithi, kunyaka nje omnye, zihlaziywe phezulu kwakhona ngokuphehlelelwa kweThe Life of a Showgirl.
Ipremiere ishiya umbono ocacileyo: uphawu losuku lokuqala kwiSpotify, inombolo yerekhodi ye-pre-saves kunye ne-push evela kwi-lead single ipeyinti umfanekiso wokukhululwa odibanisa ukucwangciswa, isiseko sabalandeli kunye nendlela eyaziwayo ye-sonic, eyaneleyo ukuguqula i-debut kwiindaba eziphambili zeveki yomculo.